Higuerón Developments announces its new project: Higuerón Marbella Golf Resort following the acquisition of Marbella Golf
A new era that unites legacy, innovation and a vision for the future in iconic Marbella
The arrival of Waldorf Astoria, the first milestone of this ambitious project.
After five months of anticipation surrounding the “A Look into the Future” teaser campaign, Higuerón Developments unveils one of the most significant milestones in its history: the acquisition of the historic Marbella Golf course, which will now be known as Higuerón Marbella Golf Resort. This change marks the beginning of a new era for one of Marbella’s most iconic golf destinations and for the company itself, which is thus consolidating its expansion with a second leading resort in Southern Europe.
Originally designed by Robert Trent Jones Sr. and opened in 1994, the course will retain the essence of its creator while preparing for its evolution. The new owners are working alongside Robert Trent Jones Jr. on a redesign that will reinterpret the course with a contemporary approach, respectful of the landscape and true to the philosophy of the game that defined its creator.
With this initiative, Higuerón Developments reinforces its position as one of the most established groups on the Costa del Sol, with over three decades of experience in the hotel, real estate, and luxury sectors. The new resort will be born from a comprehensive vision that combines accommodation, wellness, sports, and exclusivity, targeting the ultra-luxury segment and with the responsibility of entering a new market under the Marbella brand.
One of the confirmed milestones will be the arrival of the first Waldorf Astoria in Southern Europe, the result of an agreement signed on November 5th in New York between Christopher J. Nassetta, President and CEO of Hilton, and Javier Rodríguez, CEO of Higuerón Developments. This historic meeting took place on the eve of the reopening of the iconic Waldorf Astoria New York on Park Avenue, where the alliance was officially announced.
Higuerón Marbella Golf Resort represents a fusion of past and future, tradition and innovation. A new story begins on the legacy of one of Marbella’s most emblematic courses and looks toward a horizon where luxury, sustainability, and excellence will be its main protagonists.
